Case Studies
Cairo Hotel, Egypt

The Challenge

An international design and architecture firm was working on a hotel renovation in Cairo, Egypt and came to us with a very particular request.For their model room, they wanted a fine art print of an old image of Cairo they had in their possession.The artist of the image was unknown, and they didn’t have legal rights to reproduce the image. Our challenge was creating a new digital mockup of the image to be an artistic reference for a contemporary artist to paint from and be different from the original image so not to infringe on the copyright laws.The client wanted to see a rough image idea to sign off on before they moved ahead with the project.

The Solution

Our GI ArtLab created a digital mockup of the image for a nominal fee and received a go ahead from the client to proceed with the commission.We commissioned one of our artists to create an original painting on paper based on the GI ArtLab mock up.The painting was digitally captured and printed on canvas per our client’s specifications.

Cairo Hotel Images

The Result

Grand Image made this highly specific project easy for the designer by handling the project from concept to completion--offering seamless transition between stages and involving the client only during critical decision making points.We were also able to keep our design fees to the minimum by carefully listening and communicating transparentlywith the client.

We’re anxious to see the installation shots when this hotel renovation is complete!

Capabilitites

Custom Artwork Creation, Digital Capture, Printing

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